After a long day, whether you've been grinding at work or soaking up the sun, there's no reason your nights with friends can't be epic. PepsiCo Philippines introduces Hard Mountain Dew, a game-changing beverage that combines the iconic, citrusy flavor of Mountain Dew with a 5% alcohol kick, perfect for creating unforgettable moments with your crew.
Hard Mountain Dew isn't just a drink; it's a lifestyle. Designed for the adventurous spirit of Filipinos, it's the ideal companion for those seeking to elevate their experiences. Whether you're celebrating a victory, enjoying a weekend getaway, or simply hanging out with friends, Hard Mountain Dew is the perfect addition to your fun-filled nights.
"We're incredibly excited to bring Hard Mountain Dew to the Philippines," said Ray Philip Pine, Marketing Director of PepsiCo Philippines. "This product aligns perfectly with the dynamic and vibrant lifestyle of Filipinos who love having fun and exploring new things. Hard Mountain Dew offers a unique and refreshing experience that complements the many ways Filipinos enjoy life and create unforgettable moments with their friends."
Hard Mountain Dew comes in two flavors: Original for the same citrusy taste with an alcohol kick and Beach Blast for a hint of tropical fruits. You can find 330mL Hard Mountain Dew cans in grocery stores, convenience stores nationwide, or online.
"We're thrilled to launch the all-new Hard Mountain Dew in the Philippines with James, Jericho, and Juan Karlos," said Ray Philip Pine, Marketing Director of PepsiCo Philippines. "We believe they perfectly represent the spirit of Filipinos who love to have a good time and live life to the fullest with the help of a refreshing burst of Mountain Dew and that 5% alcohol kick."
Hard Mountain Dew encourages responsible consumption for those aged 18 and over. Follow Hard Mountain Dew online and share your memories by tagging @hardmountaindewph on Facebook, TikTok, Instagram, YouTube, and @HardMtnDewPH on X (formerly Twitter) using the hashtags #HardYesToHardMountainDew.
